A WEB site is no longer a luxury but important part of your overall marketing plan. Whether your market is global or local it is how you are found. Our Internet Marketing Division specializes in WEB design, SEO (search engine optimization) and SEM (search engine marketing).
We make sure you are found.
The most important aspect of a good WEB site is that it reflect and be integrated with your overall marketing plan. Who is the target and audience? What message to we wish to send? Is the site intended for information, branding or e-commerce? This all needs to be considered before we start.
Then we need to craft a very tight easily accessible WEB design. One which is friendly to both users and search engines. This is no easy task.
Years ago it was sufficient to stop here. WEB sites were found by advertising, promotions and business directories. As little as five years ago some studies show that only about 22% of the visitors arrived through a search engine. Today it is totally reversed. Studies range from 60% to 80% of the visitors come from a search engine. Paper directories (such as yellow pages) are disappearing. A thing of the past. People are looking to the Internet to find you.
People are coming to your site because of high natural ranking or Internet Advertising- pay-per-click (PPC). BEWARE of anyone who will guarantee high rankings, this is something that takes time and good practices. Trickery will result in penalties from search engines or worse complete removal from searches results.
We design a solid long term strategy search engine ranking. One which together we will work, modify and persist until solid results are obtained. We are with you for the long haul.
For years we have provided solid WEB site designs for companies throughout Connecticut. Massachusetts and Rhode Island (CT, MA RI). Click on our Internet Marketing site www.biznuzz.net for more information or call us at 800.448.7531.